斑马销售徐阳：『转载』亚马逊开始多方位袭击,卖家如何自救 !
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注：本文摘自Reference-Quote-based-on：【转载自：2018-02-26｜k13｜开店么】
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https://support.pinnaclecart.com/hc/en-us/article_attachments/202279788/amazonsellersetup6.png
短短几天,亚马逊已经开始从四面八方进行袭击,封号、下架产品、刷单警告信……
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2018年亚马逊卖家之路更艰难！面对亚马逊多方位袭击,卖家如何制定应对方案？
■一、封号钱货两空如何处理
除夕前夜,美国站亚马逊卖家遭遇账号大批量封杀,至今原因不明。卖家多数都没有收到邮件通知,后台登录,一直提示密码错误,卖家修改密码以后仍然不能进行登录。
据了解,这次封杀现象像账号被注销一样,钱不给,货不退,甚至申诉都不接。
小编在此给遇到该情况封号的卖家一些建议：
遇到账号被封,并且亚马逊FBA仓库有很多库存,针对这个问题,提供可执行的退仓流程：
1. 发邮件给亚马逊 让他们帮忙处理库存。
2. 亚马逊接受处理-------邮件告知你仓库部门已经在清点你的货物-------邮件通知你3
. 提供退货地址,账户资金不够的话需要你给他们的指定账户转账移仓的费用--------处理退货到你给的退货地址。
根据你自己的站点选择下列对应站点的邮箱发邮件
US：payments-investigate＠amazon.com
CA：payments-investigate＠amazon.ca
UK：payments-investigate＠amazon.co.uk
FR：investigation-amzpayments＠amazon.fr
DE：payments-nachforschungen＠amazon.de
IT：payments-investigate＠amazon.it
ES：investigacion-pagos＠amazon.es
IN：payments-investigate＠amazon.in
MX：payments-funds＠amazon.com.mx
并且可以同时抄送下列邮箱
US：merchant-reserve-inquiry＠amazon.com
jeff＠amazon.com
发送邮件大致内容如下：
Dear Amazon team,
Our seller account has been closed suddenly last week, and is still under review. However, we have a lot of products in the Amazon warehouse. In order to avoid too much storage fee, we need to remove all the inventory to our US warehouse now. Since we are still not able to login our account now, please help us to check our inventory, and send us a product list, as well as the total removal cost. We will know how to arrange. Thank you!
并且在1-2天内可能收到同意处理的回复邮件。
回复邮件两封模板：
回复邮件一：
Greetings from Amazon Seller Support,
We understand that you wish to create a removal order for the units in our fulfillment center.
We would like to inform you that we have reached out to our warehouse associates requesting them to assist us in creating a removal order for units related to your selling account.
We will keep you informed of their progress.
Thank you for being an Amazon seller.
Thank you for selling with Amazon
回复邮件二：
Dear Sellers
Thank you for contacting the Amazon Global Open shop sellers support!
I am sorry that this problem brings you inconvenience, regarding your question, we have contacted the related team to carry on the further investigation;
If you need additional information, we will contact you. Please wait patiently, we will provide you with a solution as soon as possible.
Thank you for your support and cooperation!
■二、刷单被警告如何应对？
春节账号大封杀虽然还没有具体原因,但是卖家们推断还是因为刷单。
2018年1月开始,刷单热潮来临,卖家都想借着淡季刷排名,为换季新品抢先打造好的销量,增加曝光。后期甚至卖家开始搭建刷单系统,这样疯狂的违规操作最后还是带来新一轮秋后算账。
这两天亚马逊又开始大规模群发警告信,信件指出“你似乎违反了滥用评级,反馈,评论,滥用销售登记,滥用搜索和浏览的政策。”总的来说就是怀疑你的账号在刷单。
面对刷单严惩,小编给如下建议：
1.收到警告信的卖家【千万不要回复】【千万不要回复】【千万不要回复】,以免自投罗网,现在马上停止刷单行为。
2.加大亚马逊广告成本,算下来原来刷单测评的钱都扔进去砸广告也是一样的。
3.卖家初期为提高转化率,可以把价格压低。
4.加强选品以及站内优化的力度,自然关键词的SEO排名即将成为一个最有力的流量抢夺地。
5.站内的广告和秒杀、BD等入口即将成为今年增加流量入口的突破口。
面对亚马逊新一轮“淘汰赛”,卖家不必紧张,或许这次袭击会给亚马逊平台一个干净的未来,
少了恶意差评,多了实力竞争。
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注：本文摘自Reference-Quote-based-on：【转载自：2018-02-26｜k13｜开店么】
为个人学习、研究或者欣赏使用For-personal-study,research-or-appreciation.
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